A distinguished marketing agency in Dubai (details under NDA) struggled with fragmented internal systems. These inefficiencies led to operational disruptions, slower decision-making, and diminished employee morale, ultimately affecting productivity and revenue growth potential.

Redesign of Internal Sales Support System for a Dubai-based Marketing Agency

Redesign
Category
Platform
Desktop and mobile platforms
What we did
Business analysis, design, front-end development
Team
3 experts
Disconnected systems causing downtime and low staff morale.
Challenge
Unified, user-friendly desktop/mobile platform with real-time reporting
Solution
  • Data silos;
  • Fragmented user interfaces;
  • Limited real-time insights;
Our three expert consultants conducted a comprehensive business analysis, pinpointing critical issues such as:
Guided by these findings, we engineered a unified internal application—accessible across desktop and mobile platforms—that consolidated multiple tools into one integrated environment.
The new system delivered intuitive reporting dashboards, streamlined data flows, and more responsive support features.
Project Scope & Approach
A robust architectural redesign virtually eradicated operational disruptions, reducing hidden costs and strengthening overall system reliability.
Zero Downtime
01
02
Heightened Employee Satisfaction
User feedback revealed a clear boost in morale and engagement due to simpler interfaces and faster task completion.
Outcomes & Impact
03
Tangible Productivity & Revenue Gains
Within six months, productivity improved by 25% and revenue climbed by 10%, showcasing how operational efficiency can directly elevate financial performance
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